IFC Films, January 30, 2015


Film Made Its World Premiere in the “Midnight” Section at 2015 Sundance Film Festival

PARK CITY, UT (January 30, 2015) – IFC Midnight announced today from the 2015 Sundance Film Festival that the company is acquiring U.S. rights to Dark Factory Entertainment’s gritty revenge thriller REVERSAL. The film is directed by JM Cravioto and stars breakout actress Tina Ivlev and Richard Tyson. The screenplay was written by Rock Shaink Jr. and Keith Kjornes. Dark Factory’s Daniel Posada and Rodolfo Marquez produced alongside Alex Garcia of AG Studios. REVERSAL premiered in the “Park City at Midnight” section of the 2015 Sundance Film Festival.

REVERSAL is about a young woman, Eve (Tina Ivlev), who fights back and manages to escape a malicious abductor. However, after discovering she may not be the only victim, Eve unravels a darker truth and decides to turn the tables on her captor.

“IFC Midnight is the perfect partner for this film and has a wealth of experience in distributing elevated genre titles,” says Dark Factory’s CEO Daniel Posada. “We’re very happy to join the IFC Midnight family and can’t wait for U.S. audiences to gain access to this film.”

The deal was negotiated by Sean Berney, Manager of Acquisitions for IFC Midnight, with Paradigm on behalf of the filmmakers.

REVERSAL is the first film under the Dark Factory banner. The production company recently filmed ONE SHOT, starring Topher Grace and Anne Heche, in Mexico and plans to continue making English language films in its home country. Dark Factory has also lined up a second horror film with JM Cravioto, 100 CRIES OF HORROR, which is slated for production this year.

IFC Midnight is a sister label to IFC Films and Sundance Selects, and is owned and operated by AMC Networks Inc.

Established in 2010 and based in New York City, IFC Midnight is a leading U.S. distributor of genre entertainment including horror, science fiction, thrillers, erotic art house, action and more. Some of the company’s previous successes have included Jennifer Kent’s critically acclaimed THE BABADOOK; Tom Six’s controversial horror film THE HUMAN CENTIPEDE (FIRST SEQUENCE); Ben Wheatley’s unconventional hitman thriller KILL LIST; and Rodney Ascher’s acclaimed documentary ROOM 237. IFC Midnight is a sister label to Sundance Selects and IFC Films, and is owned and operated by AMC Networks Inc.

About Dark Factory Entertainment
In 2012 Daniel Posada along with Rodolfo Marquez, Samantha Castellano and Alexis Fridman founded Dark Factory Entertainment in Mexico City and began producing Mexican films under the banner. In 2013, the company moved operations to Los Angeles and began producing English language features, the first of which being REVERSAL, a 2015 Sundance Official selection. At the end of 2014 the company wrapped its second film, another co-production with Alex Garcia of AG Studios, a musical comedy entitled ONE SHOT, starring Topher Grace and Anne Heche. The film was entirely shot in Mexico, a trend that the company will continue to work towards with its upcoming and ambitious slate in 2015.


Michael Kupferberg
Strategy PR/Consulting