Eight-Part Series Executive Produced by All3Media America
Premiering August 15th
New York — May 28, 2012 — AMC announced today the slate of agencies and brands that will be featured in the second season of the network’s unscripted series “The Pitch.” The series chronicles advertising agencies as they prepare campaigns to try and win a major new piece of business. “The Pitch” first premiered on AMC in April 2012 and earned a Critic’s Choice nomination for best reality series — competition. “The Pitch” is executive produced by Eli Holzman, Stephen Lambert, Aaron Saidman, and Domini Hoffman for All3Media America (“Undercover Boss”). Season two consists of 8, one-hour episodes and is premiering Thursday, August 15th at 10pm.
Brands to be featured in season two include: 1-800-Flowers, Bliss, College Hunks Hauling Junk, Fuller Brush Company, Gibson Guitar Corporation, Little Caesars, Square Trade and Tommy Bahama.
Agencies to be featured in season two include: Daniel Burton Dean (Nashville, TN), Fletcher Rowley (Nashville, TN), Powell Creative (Nashville, TN), breensmith Advertising (Atlanta, GA), Innerspin (Los Angeles, CA), MC2 (Los Angeles, CA), COR (Santa Monica, CA), Neuron Syndicate (Santa Monica, CA), Central Coast (Chicago, IL), Commonground (Chicago, IL), The Monogram Group (Chicago, IL), Bee-line Communications (Chicago, IL), Mischievous Studios (Hollywood, CA), Heavenspot (Glendale, CA), OneX (Culver City, CA) and Pasadena Advertising (Pasadena, CA).
“All3Media did a beautiful job capturing the true intensity of the essence of ‘The Pitch.’ We wanted a show that used the advertising business as a prism to explore just how hard it is to come up with a good creative idea, and, once you have it, how hard it is to sell it. All3 took that concept and brought it to the next level. We have great brands and agencies participating in season two who are contributing compelling and captivating stories,” said Joel Stillerman, AMC’s EVP of original programming, production and digital content.
“The first season of ‘The Pitch’ captured an authentic look into the world of advertising and the intense competitive pressure that characterizes the modern American workplace. We are thrilled to have the privilege of collaborating with the exceptional team at AMC on what will be another beautifully made season,” said Eli Holzman, president of All3Media America and executive producer on “The Pitch.”
“The Pitch” probes the incredible lengths, intense stakes and tight deadlines advertising agencies encounter when they take aim at a new piece of business. Each episode follows two creative shops as they prepare campaigns to try and win over the brand. A real competition, major stakes and an incredible ticking clock are all elements of this docu-style series.
AMC’s Joel Stillerman, Executive Vice President of Original Programming, Production and Digital Content, Mary Conlon, Vice President of Non-Scripted Original Programming and Ari Mark, Director of Non-Scripted Original Programming, oversee development and production for the series.
Whether commemorating favorite films from every genre and decade or creating acclaimed original programming, AMC brings to its audience something deeper, something richer, Something More. The network reigns as the only cable network in history ever to win the Emmy® Award for Outstanding Drama Series four years in a row, and boasts the most-watched drama series in basic cable history with “The Walking Dead.” AMC’s original drama series include “Mad Men,” “Breaking Bad,” “The Walking Dead,” “The Killing” and “Hell on Wheels.” Its newest series, “Low Winter Sun,” premieres this summer. AMC also explores authentic worlds with bold characters through its slate of unscripted original series like “Comic Book Men,” “Small Town Security,” “Talking Dead,” and “Freakshow.” AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, Sundance Channel, and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile. AMC: Something More.
All3Media America (All3A) is the Los Angeles-based production studio for All3Media, a global group of independent production companies. The group is a leading supplier of scripted and non-scripted series in several markets most notably the US, the UK, Germany and New Zealand. All3Media America was established in December 2012 as the US production base for the group's international formats and the group companies' US development. All3A also develops and produces a wide range of its own shows specifically for the US market. It currently has series in production or development with a large number of broadcast and cable networks, including the Emmy award-winning Undercover Boss for CBS. All3A's formats and finished programs are distributed internationally by All3Media International.
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