July 2006 Performance Marks Strongest July in Network History
New York, NY, August 1, 2006 – AMC announced today that Tom Halleen has been named Senior Vice President of Programming and Scheduling for the network, where he will oversee AMC's program acquisitions, scheduling, media planning, and operations teams. Halleen will report to Rob Sorcher, Executive Vice President of Programming, Packaging and Production for AMC. In conjunction with today's news, AMC announced that July 2006 ranks as its best performing July ever and its second highest month ever in primetime household and key demo deliveries. The network is up +19% in rating and +20% in household delivery July 06 vs. July 05.
"Much of the network's overall ratings success is due to Tom's keen scheduling and acquisition instincts," stated Sorcher. "Tom's tireless pursuit of excellence and astounding track record has well-earned him this promotion."
Halleen joined AMC in September 2002 and most recently served as Vice President of Programming and Scheduling. Over the past three years, he has been instrumental in driving AMC's performance to record breaking levels, achieving the network's largest audience delivery across all dayparts in the network's 22-year history. Prior to joining AMC, Halleen spent twelve years at the Family Channel / Fox Family / ABC Family Channel, most recently as Senior Vice President, Prime Time Programming and Development.
In the last six months, AMC has made a series of original programming announcements and acquisitions, including BBC's critically acclaimed drama Hustle and the network's first dramatic pilot, Mad Men, from Matthew Weiner ("The Sopranos"). AMC also premiered its first original movie, Broken Trail, a two-day television event executive produced by and starring Academy Award® winner Robert Duvall, co starring Academy Award® nominee Thomas Haden Church and directed by Emmy award winning director Walter Hill. The heroic western story set in the American West at the close of the 19th century became the second most watched cable movie since 1995 and delivered the network all time record ratings with a stellar 7.7 HH rating, HH delivery (6.8 million) and total viewership (9.7 million). Using a programming formula that couples valuable iconic movies with cinematic original content, AMC has seen its ratings dramatically grow in the last three years, providing record rating growth in every day part each year since 2002.
The network's July 2006 ratings highlights include:
- July 06 marked AMC's #1 July performance ever and the network's 2nd strongest monthly performance ever in primetime HH Rating and Delivery (1.13 HH RTG, 995,000 homes)
- Strongest July in Daytime, Fringe and Total Day Household performances as well
- Across key dayparts, July 2006 yielded AMC's highest HH, 18-49 & 25-54 primetime deliveries compared to prior July performances in addition to showing double-digit year-to-year growth in key demos.
- In Primetime, W18-49 and W25-54 delivery both posted 27% gains from July 05, with the key W25-54 delivery (228,000) the network's best ever
For the month in Primetime (M-Su 8-11p), AMC ranked as a top ad-supported network:
- Ranked #10 in HH Ratings (1.13 HH RTG); up 19% year to year
- Ranked #10 in HH Delivery (995,000); up 20% year to year
- Ranked #10 in Adult 25-54 delivery (552,000); up 15% year to year
- Ranked #15 among Adult 18-49 delivery (467,000); up 16% year to year
**Source: Nielsen Media Research. July 2006 (6/26/06-7/30/06) Rank based on HH delivery (000), demo delivery (000) among all individual telecasts on all ad-supported cable networks broadcasting more than 51% of the daypart. July 2006 performance compared to prior July performances 1997-2005
AMC, a division of Rainbow Media's Entertainment Services, which also includes WE tv and IFC Companies, is a 24-hour, movie-based network, dedicated to the American movie fan. The network, which reaches over 88,000,000 homes, offers a comprehensive library of popular movies and a critically-acclaimed slate of original programming that is a diverse, movie-based mix of original series, documentaries and specials. AMC has garnered many of the industry's highest honors, including 14 Emmy awards. AMC is "TV for movie people."
About Rainbow Media Holdings LLC
Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media creates and manages some of the country's most compelling and dynamic entertainment brands including popular national and regional television channels AMC, fuse, The Independent Film Channel (IFC), WE tv, and two FSN affiliated regional sports networks managed by Rainbow Sports Networks. The company also manages Mag Rack and sportskool, two original on-demand networks; VOOM HD Networks, the largest and most diverse suite of high definition channels available anywhere; IFC Entertainment, its film distribution, production and exhibition division; Rainbow Advertising Sales Corporation, its advertising sales division; and Rainbow Network Communications, its full service network programming origination and distribution company.