JERICHO, NY, January 27, 2003 – Expanding her creative oeuvre beyond her film performances, and her acclaimed role on NBC’s “Friends.” Courteney Cox has created and will executive produce her first television project, a home-themed series on WE: WOMEN’S ENTERTAINMENT. The cable network has committed to an initial thirteen episodes of the program, “Mix It Up” to begin production later this year for a Fall 2003 premiere.
“Mix It Up” takes a close look at individuals moving in together, be it friends, lovers, husband and wives, mothers and daughters or roommates matched by a service, who are often at odds stylistically. In addition, the show will also pit two interior designers against one another as they try to assist these ‘couples’ in their attempts to blend their personal living styles.
For Cox, the show concept was inspired by real-life events. “When my husband (David Arquette) and I moved in together, it was quite a challenge blending my more refined sensibilities with his more outrageous tastes and vast collection of chotchkes,” she explains. “It’s the reality of moving in with anyone, a situation which often involves conflict, which should make for a very entertaining program, and hopefully an informative one as well.”
Besides executive producing the series, Cox will also serve as Design Consultant, leveraging her experience in buying and turning around several houses as well as her passion for decorating.
“What we do best at WE is let talented individuals indulge in their passions during the creative process,” said Martin von Ruden, Executive Vice President and General Manger of WE: WOMEN’S ENTERTAINMENT. “Given Courteney’s flair for decorating and her unbridled enthusiasm for the project, we look forward to the final product.”
The William Morris Agency packaged the series for WE: WOMEN’S ENTERTAINMENT. Cynthia Pett-Dante at Brillstein-Grey manages Cox. Jeff Eisenberg is executive producer for WE.
WE: WOMEN’S ENTERTAINMENT is a service of AMC Networks. WE gives women a chance to relax and recharge through entertainment that connects them on an emotional level. WE features the largest collection of women’s interest films, inspiring original series and topical specials. The network currently has more than 50 million subscribers.