WE tv


NEW YORK, NY, August 18, 2015 – WE tv has appointed Stephanie Yates to the position of vice president of research and insights, effective immediately.  Yates joins the network from TV One where she served as vice president of research.  She reports to Tom Ziangas, senior vice president of research and insights for WE tv’s parent company, AMC Networks.

“Stephanie joins WE tv at a great moment as the network continues to expand its original programming slate and attract new viewers,” said Ziangas.  “Her experience and insights will help us further position WE tv as the premier destination for shows about real people and real relationships, a distinct and attractive position that will help us break through today’s crowded content landscape.”

In her new role, Yates will oversee the development, expansion and direction of WE tv’s research efforts as they pertain to every aspect of the network and across multiple platforms.  She also examines demographic performance and competitive trends to help maximize the network’s scheduling tactics, sales opportunities, creative marketing plans, and distribution growth, and tracks brand awareness and campaign performance.

About WE tv

With compelling, can’t miss unscripted shows and dramatic scripted series, WE tv’s programming is fueled by personalities and relationships filled with purpose and passion. WE tv welcomes everyone and creates an inclusive experience across all platforms: on TV, online, on demand, and social media, embracing how today’s digitally savvy, socially engaged audiences connect through content, using it as a catalyst to drive conversation and build community.  WE tv is owned and operated by AMC Networks Inc., and its sister channels include AMC, BBC America, IFC and SundanceTV.  WE tv is available to over 86 million U.S. homes.  WE tv: All In.

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