Fuse Premieres ¡Marcha!, First Latin Alt-Rock Program to Air on English-Language Cable Net

New York, NY – Beginning in May, Fuse (the network formerly known as "muchmusic usa") will be the first English-language cable network to bring the burgeoning Rock en Español – Latin rock – movement to mainstream music lovers. ¡Marcha!, a weekly half-hour series, will premiere Monday, May 19, from 9-9:30 PM (ET). The premiere coincides with the official on-air launch of Fuse, the nation's only all-music, viewer-influenced network.

Each episode of ¡Marcha! will bring fans the latest music videos from the best alternative bands in South and Central America, Spain, Puerto Rico, and the U.S. The series will feature videos from today's most popular Latin artists, including Grammy winners and nominees Bacilos, Juanes, Kinky, Jorge Moreno, Mana, and Nicole. Other acts set to appear during the debut season include Volumen Cero, Molotov, Café Tacuba, Manu Chao, Si*Se, Libido, Gentiallica, Ely Guerra, Enrique Bunbury and Voz De Mano.

"Shakira and Ricky Martin are just the tip of the Latin wave. Latinos are the fastest-growing segment of the U.S. population, a group that continues to bring an incredible wealth of cultural flavors and sounds to the American melting pot," said Fuse President Marc Juris. "¡Marcha! is the latest example of how Fuse keeps music the true priority for our viewers. We're proud that our network is the first to provide vital early exposure for the Latin alternative rock scene."

¡Marcha! offers an all-encompassing introduction to music's fastest-growing genre. Latin alternative rock, sung in Spanish, English and a combination of the two, fuses alternative, rock, hip-hop, electronica, and metal, while adding traditional Latino sounds such as mariachi, cumbia, ranchera, salsa, merengue and Cuban-son to the mix.

More exclusive ¡Marcha! programming will be available at www.fuse.tv. The website contains exclusive interviews with award-winning musicians featured in the series; relevant news about the Latin rock scene; U.S. concert information and behind-the-scene access; and information on the latest releases from artists in the genre.

Fuse is the nation's only all-music, viewer-influenced television network, featuring music videos, exclusive artist interviews, live concerts and specials — all rooted in music. Fuse reflects the rapidly changing interests and attitudes of its 12-34 year-old audience by uniting the media platforms that are at the center of their communication and entertainment – TV, online, and interactive games – and by incorporating their opinions and suggestions into its on-air and online programming. More information about Fuse is available at www.fuse.tv.

Fuse is a network of Rainbow Media Holdings, Inc, the programming subsidiary of Cablevision Systems Corporation (NYSE:CVC). A leader in sports, news and entertainment programming, Rainbow owns and manages national and regional networks including AMC, WE: Women's Entertainment and IFC.

Press Contacts

  • Sal Cataldi
    Cataldi PR

  • Georgia Juvelis