Partnership Provides fuse with Mobile Content including Ring Tones, Graphics and Games.
NATPE, Las Vegas – January 24, 2006 – InfoSpace Inc. (NASDAQ: INSP), a leader in mobile media and fuse, the nation’s only viewer influenced, music television network, announced today from NATPE in Las Vegas a substantial mobile entertainment initiative whereby InfoSpace will provide fuse with mobile content including ring tones, graphics and games. This content will be available to consumers on the fuse mobile storefront in the second quarter of 2006.
“fuse is a recognized and leading channel for tech-savvy music enthusiasts, so we’re excited to work with them for a simple, on-the-go solution for easy access to mobile entertainment,” said Kieve Huffman, vice president, media content, InfoSpace.
“Working with InfoSpace allows us to once again deepen the fuse experience across multiple platforms with our key demographic of young adults,” said Lisa Choi Owens, vice president of business development for fuse. “We will continue to identify technology trends which allow us to deliver the best mobile content to our viewers.”
Under the new arrangement, fuse viewers will be able to order mobile content via a single shortcode (fuseM) promoted on select fuse TV programs as well as one code ordering from the fuse mobile storefront. The web based mobile storefront will be developed and managed by InfoSpace. InfoSpace will provide fuse with music tones from major record labels and hundreds of independent labels in addition to thousands of graphics and InfoSpace’s library of mobile games.
InfoSpace, Inc. is a leading global provider and publisher of mobile content, products and services that enhance the wireless experience, making it easier for consumers to find and enjoy information, personalization and entertainment on the mobile phone. The company distributes its applications and services through mobile operators, including Cingular Wireless, T-Mobile, Verizon Wireless, Sprint Nextel, Virgin Mobile, Vodafone, O2, Orange, 3, TIM and Telefonica Moviles. InfoSpace also uses its unique metasearch technology to power a portfolio of branded Web sites and provide private-label search and online directory services through Dogpile (www.dogpile.com), Switchboard (www.switchboard.com), WebCrawler (www.webcrawler.com), InfoSpace (www.Infospace.com), MetaCrawler (www.metacrawler.com) and WebFetch.com (www.webfetch.com). More information can be found at www.infospaceinc.com.
fuse is the nation’s only viewer-influenced, music television network, featuring music videos, exclusive artist interviews, live concerts and specials — all rooted in the music experience. fuse reflects the rapidly changing interests and attitudes of its 12-34 year-old audience by uniting the media platforms at the center of their communication and entertainment – TV, Web, mobile technologies and interactive gaming and by incorporating their opinions and suggestions into the network’s on-air and online programming. More information about fuse is available at www.fuse.tv.