NEW YORK, N.Y., March 26, 2002 – Building on the success of its non-stop coverage of Mercedes-Benz Fashion Week, MetroTV will expand its Full Frontal Fashion brand to include a daily show simply called “Full Frontal Fashion Daily.” On April 1st, MetroTV will turnover to air a weeklong marathon of the best of fashion coverage including half-hour specials featuring exclusive interviews with leading designers like Tom Ford, Bill Blass, and Karl Lagerfeld. The daily show will debut on Monday, April 8th and will include highlights from the recently completed European shows. Designer collections from the houses of Gucci, Prada, and Valentino will be featured. MetroTV can be found on Time Warner Cable channel 70 and Cablevision Channel 16.
The expanded brand of Full Frontal Fashion Daily will capture more that just fashion – it will also serve as a “must-see” source for shopping, design, and lifestyle in the city. The show will provide daily updates on the latest fashion news, trends and sales, as well as designer profiles, in-studio interviews, and runway shows from all over the globe.
As part of the expansion, MetroTV has also added “The Zipper”, an information bar on the lower third of the screen with daily listings on sample sales, trunk shows, and style events throughout the city.
“From MetroTV’s headquarters on 7th Avenue, fashion is the prism through which we see New York City, and we’re in an ideal position to cover everything fashion and style-related with the area’s best resources,” said Greg Moyer, President of Regional Programming for Rainbow-Media and head of MetroTV. “We’re taking what we do best and making it a bigger part of our line-up and look forward to adding more features and variety in the third quarter.”
The new daily show will include our current correspondents, Judy Licht, Robert Verdi, and Christina Ha, with commentary from In Style’s Fashion Features Director Hal Rubenstein and party coverage by celebrity photographer Patrick McMullan. Full Frontal Fashion Daily will feature some of the brands popular signature segments from our Fashion Week coverage, as well as new features, including:
- Behind the Label: Judy Licht profiles leading designers such as Calvin Klein, Donna Karan, Oscar de la Renta, and Bill Blass.
- Where Did You Get That? Robert Verdi takes to the streets of New York to ask well-dressed strangers where they bought their stylish clothing and accessories and how much they paid.
- The In Style Report with Hal Rubenstein: In Style’s Fashion Features Director offers his take on the fashion world.
- Stylehoods: In the company of leading fashion reporters, Christina Ha checks out the hottest boutiques in the trendiest neighborhoods.
- The Glamour Makeover with Suze Yalof Schwartz: Ordinary New Yorkers get the “star” treatment from Glamour magazine’s makeover experts.
- The Men’s Department: Our experts make it easy for the average guy to look like a fashion pro by addressing the most pressing do’s and don’ts for men.
“The event Full Frontal Fashion, has brought all the excitement of Mercedes-Benz Fashion Week to our viewers in the New York metropolitan area. Full Frontal Fashion Daily will continue to bring a behind-the-scenes look at the designers and their wares, but will also provide the inside scoop on shopping and trends throughout New York,” said Patrice Andrews, Senior Vice President of Programming and Production.
In addition to expanding its fashion brand, MetroTV has recently added two new series to its repertoire. Sundays at 9PM is the premiere of “To Live and Date in New York”, a reality-based series following the lives of 11 single women in the city. On Sunday, April 7th at 8:30PM, MetroTV will premiere “Urban Latino”, a Latino lifestyle show based on and produced in association with Urban Latino Magazine. The magazine-style program will highlight the diverse elements of U.S. Latin culture with topics ranging from entertainment and celebrity interviews to fashion, music, and culture, each from a New York/Latino perspective. MetroTV will continue to air its Emmy-Award winning “Subway & A, asking New Yorkers to speak their minds about all things fashion and style.
About MetroChannels
Rainbow Media’s MetroChannels (MetroTV, Metro Learning and Metro Traffic & Weather) is the first and only suite of television networks devoted entirely to the experience of living in the New York metropolitan area. MetroTV is the only local channel providing original programs focusing on everything from fashion, comedy, music, and sports to independent features and documentaries about the people, places and history of New York. MetroTV has received numerous accolades for its programming including three NY Emmy Awards from the 1999 and 2000 competitions, the 2000 Gold Promax Award, the 2000 & 2001 Community Spirit Award, New York Festivals Awards, Omni Awards, and The Communicator Award. MetroStories provides documentary programming devoted to telling the stories of the people and places that make the New York metropolitan area world-famous. Metro Traffic&Weather is the tri-state’s first and only 24-hour local traffic, transit, and weather channel.
MetroChannels is owned and managed by Rainbow Media Holdings, Inc., a leader in news, sports and entertainment programming. A subsidiary of Cablevision Systems Corporation (NYSE:CVC) and NBC, Rainbow manages American Movie Classics, WE: Women’s Entertainment, Bravo, The Independent Film Channel, MagRack, MuchMusic USA, Rainbow Sports Networks and News 12 Networks as well as the Rainbow Advertising Sales Corporation and Rainbow Network Communications. In addition, Rainbow is a fifty-percent partner in Fox Sports Net.