News 12 The Bronx Wins Community Spirit Award

NEW YORK, March 8, 2000
News 12 The Bronx has won a Community Spirit Award, as announced by The National Cable Television Association. The 2nd Annual Community Spirit Awards, honors outstanding local and regional cable programming achievements. News 12 The Bronx was proclaimed the winner in the category of Regional Network: News. An awards ceremony will take place Tuesday, March 28, during the monthly Washington Metropolitan Cable Club luncheon in Washington, D.C.

“We are very proud of this achievement,” says General Manager and News Director Camilo Pombo-Saenz, “This award is particularly special because it’s a national award that acknowledges the efforts of our entire staff.”

The Community Spirit Awards were established last year to recognize the quality, value and contributions a collective body of local programming – distributed by a cable system or regional cable network – makes to a specified community, particularly in the area of news, sports, or public affairs. All submitted programming must have aired on a cable system or regional cable network in the U.S. between January 1, 1999 and December 31, 1999.

Blue-ribbon panels consisting of academics, journalists and senior executives representing MSO operations and public affairs judged the categories in a one-step process. While evaluating entries, judges considered the following criteria: program content, execution and viewer impact. Judges scoring determined three nominees in each category and News 12 The Bronx finished with the highest score in Regional Network: News and won the award.

Launched in June 1998, News 12 The Bronx is a 24-hour regional news service, reaching approximately 250,000 homes throughout the borough of The Bronx. News 12 The Bronx is the only regional news station dedicated solely to the Bronx and is operated by Rainbow Holdings Incorporated. News 12 The Bronx is a cable exclusive service.

Rainbow Media Holdings, Inc., a subsidiary of Cablevision Systems Corporation and NBC, is at the forefront of innovation in cable programming. For nearly 20 years, Rainbow has been delivering high-quality sports, entertainment and news to millions of subscribers. Rainbow manages the operations of American Movie Classics, Romance Classics, Bravo, The Independent Film Channel, MuchMusic, Rainbow Sports, News 12 Networks, MSG Metro Channels, Radio City Television as well as Rainbow Advertising Sales Corporation and Rainbow Network Communications. Rainbow owns a majority stake in Madison Square Garden
Properties which includes the Madison Square Garden Arena complex, the Knicks and the Rangers professional sports teams, the MSG television network, and, most recently, Radio City Entertainment and a long term lease on Radio City Music Hall. In addition, Rainbow is a fifty-percent partner in Fox Sports Net.

Cablevision Systems Corporation is one of the nation’s leading telecommunications and
entertainment companies, and one of the largest operators of cable television systems in the United States. Cablevision serves more than 3.4 million cable customers with major operations in the New York, Boston, and Cleveland metropolitan areas. Cablevision Lightpath, a wholly owned subsidiary, provides telephone service to more than 1,000 businesses on Long Island and in Connecticut, while Optimum Online offers high-speed online and Internet access via cable modems to customers in the New York metro area. Cablevision also owns and operates The Wiz stores and Clearview Cinemas.


Chris Sanders
News 12
The Bronx
(516) 393-1996