BOSTON, MA—May 21, 2012 – WE tv announced today premiere dates for its summer originals including two new series and two returning favorites. The summer line-up kicks off immediately following the Memorial Day holiday with a week of premieres featuring L.A. Hair, starring celebrity hairstylist Kim Kimble, on Thursday, May 31; followed by Kendra on Top, starring former Playboy playmate turned mom, Kendra Wilkinson-Baskett, on Tuesday, June 5; and the ninth season debut of Bridezillas on Sunday, June 10. WE tv closes the summer with six all-new episodes of Braxton Family Values returning Thursday, August 16.
Commented Lauren Gellert, senior vice president of original production & development, WE tv: “Our line-up of new shows and returning favorites – from celebrity hair drama and diva brides to Kendra and the Braxtons – will make WE tv the network to watch this summer for fun, relatable stories about women and their often chaotic lives and families.”
L.A. Hair – New Series – Premieres Thursday, May 31 at 10 pm
When it comes to celebrity hair, Kim Kimble is one of the biggest names in Hollywood. From movies to music, Kim is an image maker and a trendsetter to a roster of A-listers including Beyonce and Kelly Rowland, who keep Kim on speed dial to whip up their custom styles and images. While handling her star-studded clientele is a full-time job, this elite style queen also manages a successful retail product line and runs an exclusive Hollywood salon staffed with talented but high-strung stylists, including her mother!
To support the show online, WE tv is launching its new Glam & Go application where viewers can experiment with hot L.A. hairstyles by simply uploading their photo to test out different looks. Join the online viewing party and chat live with other fans during new episodes of L.A. Hair on WE tv Sync.
L.A. Hair moves to its regularly scheduled time of 10 pm on Thursday, June 7.
Kendra on Top – New Series – Premieres Tuesday, June 5 at 10 pm
From Playboy playmate to loving wife and mother, Kendra on Top is an engaging, entertaining ride through Kendra’s journey as she “gets her groove back” after becoming a wife and mom, and works diligently to balance family, work and her personal ambitions. Known for being the outrageous, bodacious, sex symbol who once dated Hugh Hefner, she is now a loving mom to son Hank IV (“Little Hank”) and wife to former NFL player Hank Baskett III. While Kendra is on a mission to prove that she can be a mommy and still be a hottie, Hank is discovering what life is like outside of the NFL. And, if that’s not enough, there’s talk of baby number two!
Viewers can enter to win a trip to meet Kendra in wetv.com’s “The Kick it with Kendra” sweepstakes, and chat live with Kendra, Hank and other fans via WE tv Sync on wetv.com during new episodes of Kendra On Top.
Bridezillas – Season 9 – Premieres Sunday, June 10 at 10 pm
Before the ceremony, the reception and the happily ever after, there’s the planner, the designer, the caterer… and the bride who was perfectly normal until planning her wedding took over her life. This season the brides are beautiful but their behavior is not to be believed. See what happens to a woman somewhere between "will you marry me" and "I do."
Viewers can log onto wetv.com to enter a chance to win the Bridezillas “Look Good, Be Bad” sweepstakes: a three day/two night trip to Las Vegas for two including airfare, hotel, and ground transportation to “be bad,” a spa treatment package to “look good” and over $20,000 in cash! Join the online viewing party and chat live with other fans during new episodes of Bridezillas on WE tv Sync
Braxton Family Values – 6 New Episodes – Premieres Thursday, August 16 at 9 pm
Featuring the rambunctious, tight-knit Braxton sisters — Grammy© Award-winning artist Toni Braxton, Traci, Towanda, Trina and Tamar — and their headstrong mother, Evelyn – Braxton Family Values offers an inside look at the dramatic lives of this fabulous family we just can’t get enough of. The show’s second season was WE tv’s most watched series ever delivering nearly one million total viewers per episode*. The drama continues with six all-new episodes this summer.
*Source: Nielsen, Live+SD. BFV S2 (11/10/11-3/22/12, excl. 11/24/11, Th 9p-10p). Vs all WE tv series, W18-49/W25-54 AA 000s. P2+ AA 000s by ep. Subject to qualifications upon request.
**All times are ET/PT.
About WE tv
WE tv (www.wetv.com) is the women’s network that showcases an unfiltered view of modern family life. The original programming presents stories from a woman’s perspective and features celebrities and personalities they can embrace. The network’s slate of original series, including the hit shows Braxton Family Values, Joan & Melissa: Joan Knows Best?, Bridezillas and My Fair Wedding with David Tutera, underscore WE tv’s brand position and tagline, Life As WE Know It, which signifies the connection women share based on similar life experiences during life’s defining moments – like getting married, raising a family, dealing with sibling rivalry, and making ends meet. Owned and operated by AMC Networks Inc., WE tv is available in over 78 million homes and is available in HD and on demand.